Evaluating the influence of government initiatives and social
platforms on green practices of Gen Z: The mediating role of
environmental awareness and consciousness

ENPřihlásit se Přihlásit se (EduID)

Evaluating the influence of government initiatives and social platforms on green practices of Gen ...

Přehled o publikaci

J 2023

Evaluating the influence of government initiatives and social platforms on green practices of Gen Z: The mediating role of environmental awareness and consciousness

AGRAWAL, Mini, Prateek KALIA, Priyanka NEMA, Adil ZIA, Kulvinder KAUR et. al.

Základní údaje

Originální název

Evaluating the influence of government initiatives and social platforms on green practices of Gen Z: The mediating role of environmental awareness and consciousness

Autoři

AGRAWAL, Mini, Prateek KALIA, Priyanka NEMA, Adil ZIA, Kulvinder KAUR a Hephzibah Beula JOHN

Vydání

Cleaner and Responsible Consumption, Amsterdam, Elsevier, 2023, 2666-7843

Další údaje

Jazyk

angličtina

Typ výsledku

Článek v odborném periodiku

Stát vydavatele

Spojené státy

Utajení

není předmětem státního či obchodního tajemství

Odkazy

URL

Organizace

Ekonomicko-správní fakulta – Masarykova univerzita – Repozitář

DOI

http://dx.doi.org/10.1016/j.clrc.2023.100109

UT WoS

001032004900001

EID Scopus

2-s2.0-85148018776

Klíčová slova anglicky

Environmental sustainability; Government initiatives; Social platform influence; Gen Z; Green practices

Změněno: 8. 3. 2024 03:44, RNDr. Daniel Jakubík

Anotace

V originále

The current study investigates the impact of environmental sustainability government initiatives (ESGI), social platform influence (SPI), environment awareness (EA), and environment consciousness (EC) on green practices (GP). Data were collected using a self-administered survey targeting Gen Z consumers. A total of 354 responses were analyzed using the partial least square structural equational modeling (PLS-SEM). The results reveal that SPI, EA, and EC have a significant positive impact on GP, while ESGI does not affect GP. The study also examines the mediating role of EC and EA in the adoption/implementation of green practices. Further, the moderating influence of gender was also found in the model. The study highlights the importance of SPI and its effect on the green practices of Gen Z, which will guide businesses and marketers in promoting their green initiative.

Přiložené soubory

https://is.muni.cz/publication/2268920/1-s2.0-S2666784323000104-main.pdf

Citovat

AGRAWAL, Mini, Prateek KALIA, Priyanka NEMA, Adil ZIA, Kulvinder KAUR a Hephzibah Beula JOHN. Evaluating the influence of government initiatives and social platforms on green practices of Gen Z: The mediating role of environmental awareness and consciousness. Cleaner and Responsible Consumption. Amsterdam: Elsevier, 2023, roč. 8, March, s. 1-10. ISSN 2666-7843. Dostupné z: https://dx.doi.org/10.1016/j.clrc.2023.100109.

@article{55890,
   author = {Agrawal, Mini and Kalia, Prateek and Nema, Priyanka and Zia, Adil and Kaur, Kulvinder and John, Hephzibah Beula},
   article_location = {Amsterdam},
   article_number = {March},
   doi = {http://dx.doi.org/10.1016/j.clrc.2023.100109},
   keywords = {Environmental sustainability; Government initiatives; Social platform influence; Gen Z; Green practices},
   language = {eng},
   issn = {2666-7843},
   journal = {Cleaner and Responsible Consumption},
   title = {Evaluating the influence of government initiatives and social platforms on green practices of Gen Z: The mediating role of environmental awareness and consciousness},
   url = {https://www.sciencedirect.com/science/article/pii/S2666784323000104},
   volume = {8},
   year = {2023}
}

TY  - JOUR
ID  - 55890
AU  - Agrawal, Mini - Kalia, Prateek - Nema, Priyanka - Zia, Adil - Kaur, Kulvinder - John, Hephzibah Beula
PY  - 2023
TI  - Evaluating the influence of government initiatives and social platforms on green practices of Gen Z: The mediating role of environmental awareness and consciousness
JF  - Cleaner and Responsible Consumption
VL  - 8
IS  - March
SP  - 1-10
EP  - 1-10
PB  - Elsevier
SN  - 2666-7843
KW  - Environmental sustainability
KW  - Government initiatives
KW  - Social platform influence
KW  - Gen Z
KW  - Green practices
UR  - https://www.sciencedirect.com/science/article/pii/S2666784323000104
N2  - The current study investigates the impact of environmental sustainability government initiatives (ESGI), social platform influence (SPI), environment awareness (EA), and environment consciousness (EC) on green practices (GP). Data were collected using a self-administered survey targeting Gen Z consumers. A total of 354 responses were analyzed using the partial least square structural equational modeling (PLS-SEM). The results reveal that SPI, EA, and EC have a significant positive impact on GP, while ESGI does not affect GP. The study also examines the mediating role of EC and EA in the adoption/implementation of green practices. Further, the moderating influence of gender was also found in the model. The study highlights the importance of SPI and its effect on the green practices of Gen Z, which will guide businesses and marketers in promoting their green initiative.
ER  -

AGRAWAL, Mini, Prateek KALIA, Priyanka NEMA, Adil ZIA, Kulvinder KAUR a Hephzibah Beula JOHN. Evaluating the influence of government initiatives and social platforms on green practices of Gen Z: The mediating role of environmental awareness and consciousness. \textit{Cleaner and Responsible Consumption}. Amsterdam: Elsevier, 2023, roč.~8, March, s.~1-10. ISSN~2666-7843. Dostupné z: https://dx.doi.org/10.1016/j.clrc.2023.100109.