This article aims to show how to develop competencies for the 21st century in the form of innovative teaching activities in the field of computer graphics and multimedia. Teaching computer graphics and work with multimedia can be very attractive for both students and teachers. In preparation for teaching is key what competencies in each category we want to develop. Today's students should be able not only work with the programs, but also should be able through its digital products reach a wider audience. Digital products are attractive and the digital marketplace is now easier to apply, if you can tell an interisting story. Attention will therefore be paid to the importance of narrative in the digital world. The article defined the differences between digital storytelling and visual storytelling. Attention is also paid to photo essays and infographics and their narrative possibilities.