2022
Thirty years of retail transformation in V4 countries
KUNC, Josef, František KRIŽAN, Markéta NOVOTNÁ, Kristína BILKOVÁ, Tamás SIKOS T. et. al.Basic information
Original name
Thirty years of retail transformation in V4 countries
Authors
KUNC, Josef, František KRIŽAN, Markéta NOVOTNÁ, Kristína BILKOVÁ, Tamás SIKOS T., Dariusz ILNICKI and Ryan WYETH
Edition
First edition. Polsko, 200 pp. 2022
Publisher
De Gruyter Poland Sp. z o.o.
Other information
Language
English
Type of outcome
Book on a specialized topic
Country of publisher
Poland
Confidentiality degree
is not subject to a state or trade secret
Publication form
electronic version available online
References:
Organization
Ekonomicko-správní fakulta – Repository – Repository
ISBN
978-83-67405-05-8
Keywords in English
development; localization; network; retail unit; shopping behaviour; shopping centres; spatial distribution
Links
MUNI/A/1406/2021, interní kód Repo.
Changed: 13/3/2023 03:45, RNDr. Daniel Jakubík
Abstract
V originále
The book presents a comprehensive view of the development and transformation of retail in Central Europe, specifically in the Czech Republic, Slovakia, Poland, and Hungary (so-called Visegrad Group countries, Visegrad Four or V4). These countries have long-term common historical ties and culture, the consequences of a socialist past and are still united by common economic and geopolitical interests. The text aims to present readers with a deeper insight into the retail environment of the V4 countries, which is linked to three decades of post-socialist transformation. This was and is associated with a fundamental change in the economic environment, localization strategies and spatial distribution creating a new network structure, with new catchment and commuting links associated with the development of large retail units, and with a fundamental change in shopping behavior and consumer preferences of the affected populations by restricting purposeful shopping only and moving to entertainment and leisure in shopping centres. The book also reflects current trends in the use of smart technologies in shopping and responds to the impact of the COVID-19 pandemic on today's retail.